art director
Mihai Călușeriu

Art director for motion and interactive, brief solver, CX arhitect, creative leader, digital native by heart.
I've managed creative breifs for Microsoft, Unicef, Coca-Cola, Vodafone, since 2004.

  • Native digital
  • Experience 9+ Years
  • Date of Birth September 1983
About Me
Brands Romanian and International
Public speaking audience

Award-winning creative with global experience in online advertising, interactive design, and information architecture. 

My latest works include independent projects, and projects commissioned for MRM / McCANN Romania, Antena 1 TV Channel, Mullenlowe and Conversion - the latest being the team I currently work for in the position of Creative Director.

I have led digital transformation campaigns for the biggest financial institution in the country, the biggest medical private system, post-warranty services and also improved the customer experience on major e-commerce platforms.
Art director at heart, hands-on in storyboarding, motion design, visual craft and UI design, using modern tools and platforms to best develop and showcase the work, in a streamlined and collaborative approach.

With over 15 years in digital marketing and creative field, I've recruited young talents and helped them develop into strong and resourceful characters, with some also becoming creative leaders.

In my second life, I find myself directing shorts and music videos, pushing pictures beyond realism, rocking tube amps up to 50 watts and revving a custom Ducati Monster.

Please take a look at several selected projects from my portfolio, and feel free to contact me:
My Resume
Art director

Modern and mobile-ready website that will help you reach all of your marketing.

Selected works
Creative Manager

Scouting talent, shaping brand standards, cultivating creatives career development. 

Motion graphics

Advertising services include television, radio, print, mail, and web apps.

Selected works
Ux/Ui Designer

Hands on shaping large scale projects from ecommerce, and financial to medical and communities.

Selected works
University of Theatre and Film ”I.L. Caragiale”, Bucharest
Nuclear Engineer
Politehnica University of Bucharest
Digital Marketing Forum

Connecting with Customers: Delivering Experiences That Matter

Business Days

50 Shades of Creative Advertising

Mentorship Universitatea Altfel
Creativity Blueprints
2014 - Present
Creative Director
2010 - 2014
Antena 1
Art Director
2009 - 2010
Profero / Mullen Lowe
Art Director
Enter date
MRM / McCann
Art Director
My Dream Clients

A couple of brands that I felt most grateful working for, both as an accomplishment and for their mission transforming the World.